001231023Emulsified formulationNon-emulsified formulationEmulsified formulationNon-emulsified formulationWork HistoryAstaxanthinLutein Deputy Executive Officer Division manager, Functional Food Research InstituteA proprietary emulsification method rapidly mixes the ingredients and water to establish a state in which the components are easily absorbed by the body1995Joined FANCL Corporation2003Group Manager, Kale Juice Group, Product Planning and Development Department, Product Planning and Development/Production Division2010Business Manager, Functional Foods Business Department, Business and Product Strategy Division2011Director, Functional Food Research Institute2021Deputy Executive OfficerWithout emulsification24Technology to Improve Product Efficacy in our BodyA proprietary emulsification method greatly increases the absorbing power of active ingredients.Absorbing power within the body increased 1.6 timesthe body increased 1.4 times405004003002001000302010(wk)Change in astaxanthin blood concentration levelsSTEP 1STEP 2STEP 3STEP 4STEP 5STEP 6STEP 7STEP 88-Step Safety Evaluation Used During DevelopmentAbsorbing power within (wk)Change in lutein blood concentration levelsLeveraging R&D Capabilities to Capture a Major Share of the IndustryEven before the launch of the system of Foods with Function Claims in 2015, we had developed products based on scientific evidence through clinical trials and other means. In regard to safety, we established safety screening procedures and standards, and had the ability to confirm the safety of every raw material that we used. For this reason, we were able to deploy businesses around multiple products that complied with Foods with Function Claims following the start of this system.Initiatives for Ensuring Uncompromising SafetyWhen developing products, we confirm the quality and safety of all the component raw materials, including those that exhibit functionality and vehicles required to produce formulations. In order to confirm raw material safety, we organized an evaluation framework, including setting up a department dedicated to evaluating safety, established an eight-step standard to confirm the impact of materials on the human body, and screen materials through a pre-defined set of procedures. In this manner, we review raw materials in every respect, including confirming the raw materials before they are processed, Once the system launched, we began to fully convey the functions of our products that we had not communicated to customers previously, thereby allowing them to select the right products. In order to enhance the functionality of our products, we also advanced research into technologies to increase their efficacy within the body, for example making it easier for the body to absorb ingredients, and developed unique products to capture a major share of the industry in the Foods with Function Claims market. Moreover, we have been preparing an environment in confirming their quality, such as residual agricultural chemicals and manufacturing methods, and confirming safety data at the time of consumption.We also collect information on and built a database for each material used with regard to consumption in combination with medications, and provide this information so that customers can consume supplements safely.Among the feedback we collect from our customers about our products after sale, we retain any comments regarding safety. We also organized a system to objectively evaluate safety through a Health Food Expert Council that includes doctors from outside the Company and academic experts to confirm the safety of which customers can consume supplements with peace of mind, for example, by providing information through a proprietary database containing information regarding the safety of taking supplements in combination with medications.our products.FANCL will continue to further strengthen this framework as a key issue for producing safe products.With emulsificationConfirm details of raw materialsConfirm food and drug classificationsInvestigate raw materials and manufacturing methods (raw material manufacturer factory inspections)Evaluate consumption experienceConduct literature surveys regarding safetyConduct literature surveys regarding components contained in raw materialsConduct raw material safety testingConfirm safety of final productsSit Down with Key PersonsDeveloping Supplements as Food with Function Claims
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